• State
• DMA
• CBSA
• County
• SCF
• City
• Zip Code
• Presence of Children
• Gender
• Age Ranges
• Number of Children
• Married
• Single
Age Ranges in Household
– Adults
• 18-24
• 25-34
• 35-44
• 45-54
• 55-64
• 65+
• Business Owner
• Blue Collar/Skilled Tradesman
• Executive/Upper Management
• Health Services
• Homemaker
• In-Home Business
• Middle Management
• Military
• Professional or Technical
• Nurse
• Retired• Sales/Marketing
• Secretary/Clerical/Administrative
• Student
• Teacher
• Buddhist
• Catholic
• Eastern Orthodox
• Greek Orthodox
• Hindu
• Islamic
• Jewish
• Lutheran
• Mormon
• Protestant
• Cell Phone User
• Computer Owner
• Electronics
• E-Reader
• Bill Payments Online
• Blogging
• Gaming
• Music Online
• Online Purchases
• Social Media
• Travel Planning Online
• TV & Movies Online
• Homeowner
• Home Value
• Dwelling Type
• Year Built
• Mortgage Amount
• Mortgage Loan Type
• Home Structure
• Length of Residence
• Number in HH
• Renters
• Country Club Member
• Has Health Insurance
• Has Life Insurance
• Green Living
• Pay Per View Movie User
• Pay Per View Sports User
• Family Restaurant Visitor
• Veteran
• Grandparents
• Under $20,000
• $20,000 - $29,999
• $30,000 - $39,999
• $40,000 - $49,999
• $50,000 - $59,999
• $60,000 - $69,999
• $70,000 - $79,999
• $80,000 - $89,999
• $90,000 - $99,999
• $100,000 - $124,999
• $125,000 - $149,999
• $150,000 - $174,999
• $175,000 - $199,999
• $200,000 - $249,999
• $250,000 - $299,999
• $300,000 - $399,999
• $400,000 - $499,999
• $500,000 Plus